System enhancement Essay Example | Topics and Well Written Essays - 2000 words

Framework improvement - Essay Example re situations when the past ticket is pleasantly recorded, the specialist is even ready to discover investigating orders just as points of interest on the best way to comprehend the customer’s issue. Acceleration engineers are typically the best retreat for the TAC engineer at the same time, given the proportion of heightening people to TAC engineers, a TAC architect will ONLY contact his accelerations when he doesn’t know the appropriate response, or can't find a Cisco record that would unravel his issue and can't locate a comparable past ticket or possibly a past ticket with significant and applicable data. Subject apparatus, in any case, is at the TAC engineers’ removal whenever and promptly accessible with an enormous measure of data. The genuine test is having the option to look for the data you require and have the option to discover the appropriate responses you need on theme in the most brief time conceivable. The objective isn't just to explain a case however to understand it rapidly. Experience has indicated that the more data added to the point database and the shorter the time required to find that data approaches the shorter the goals time. This upgraded the general customer’s involvement in TAC. Now and again, the client is an individual with more experience than the TAC engineer himself yet they despite everything bring in with a firm conviction that their issue will be settled in light of the fact that they realize that a TAC engineer has the assets and will have the option to discover the appropriate response from a past ticket, recorded notification, or an archived bug, all of which dwell on our theme database. Out of the considerable number of assets accessible for TAC engineers there is agreement among TAC engineers that they find a large portion of the solutions to determine their cases from the data found on the point instrument. The objective of this proposition is to make point search a more extravagant device by adding more data to it, subsequently empowering TAC specialists to discover answers for a more extensive range of issues. In view of my examination, research and conversations with different specialists I found that an architect

4 Vital Questions To Ask Before Starting Your SEO Campaign

4 Vital Questions To Ask Before Starting Your SEO Campaign Make Money Online Queries? Struggling To Get Traffic To Your Blog? Sign Up On (HBB) Forum Now!4 Vital Questions To Ask Before Starting SEO CampaignUpdated On 20/04/2018Author : james andersonTopic : SEOShort URL : https://hbb.me/2BoZOBy CONNECT WITH HBB ON SOCIAL MEDIA Follow @HellBoundBlogEvery online business holder aims at getting best possible visibility, brightest of the search page ranking, outnumbering traffic, great conversion, all leading to outshining success. And SEO is the mast that every website-ship uses for smooth and fast flow through the ocean of internet and to be seen properly at every port called search engine.However, the experts believe that even after undergoing all the efficacious search engine optimization methods, sometimes your site lack few vital things that work like hurdles in the path of your online success. And only when you check them out and remove them, your site starts doing well.Here, you’ve some vital questions to ask before you start up with your SEO campaign.Question 1. Is your site crawlable?Answer: Sometimes, you keep moving on with all your SEO practices without checking out whether they are really working or not. First and foremost thing about your site is its crawlability.   If your site cannot be crawled by the search engine spiders, none of your SEO efforts are going to work and there won’t be any success at all.So, this is first thing you need to do, i.e. you need to check out your site whether it is getting crawled by the search engine spiders or not. There have been several such wonderful sites that couldn’t get enough success even after doing every possible thing for success because they are simply not being crawled. This happens when the architecture or the robo settings of your site is preventing the search engines from crawling it.Even your blog can be faced with such kind of trouble, especially when you change your content management system. Better you check out your privacy settings; otherwise youâ €™re going to lose out a lot of potential traffic.USEFUL : 15+ Tips To Increase Your Website Crawl Rate EasilyQuestion 2.   Did you do a really through keyword research?Answer:   Now, this isn’t a joke that you’re grinning out there. It is indeed a serious thing and you need to focus on it well. Some website owners simply pick up any keyword that they have found to be working well for other sites. So a keyword which has been successful for some other site may or may not be equally useful for you. So, instead of going for a hit and trial method, better you go for a through keyword research.Again, a certain set of word that worked well about a few years back may or may not have same power at present. Best is to check out how your targeted searchers are searching the internet through the search engines. Do a thorough keyword research and choose your keywords on the basis of that.READTop 10 Google Reader Alternatives You Can ConsiderQuestion 3. Are you using your keywords? If yes, h ow?Answer: It has been found that some people don’t use their keywords at all whereas some people go for its usage ad nauseam defiling the reputation of their site. Yes, you need to use your keywords in your site content. At least once, if not more than that; best practice is to place your keywords in the headline and in the content.And if you’re one of those SEOs afflicted with keyword affinity, keep in mind that you’re not supposed to use them more than 2% to 3% of the total text.Question 4.   Have you ever considered of linking to yourself?Answer: If you’re thinking that SEO has always been about the back links that you get from other sites, you need to know that internal linking is also a part of SEO. And if you’ve been knowing this and yet been ignorant toward it, you simply need to bid a warm good bye to your ignorance and start linking to yourself. But make sure you dont distract your readers with your linking strategy.Linking to yourself has lots of benefits. First of all, search engines like the sites with internal linking as this makes your site quite search engine friendly. Second, you get the link juice from the page well spread to the other pages linked to which the other pages are linked. Third, this will reduce your bounce rate, which is a positive sign toward the success of your site. Fourth, the chances of conversion will increase as the visitors will spend more time on your site. Fifth, if you have some really good content which is related to your present post but was somehow missed out by the visitors, the content will be utilized. Finally, this will make your site look more directed to the readers and not the search engines which will improve your reputation in the eyes of the search engines.So, simply think of asking these questions to yourself before and consider adding these points to your search engine optimization methods and celebrate the success of your online business.This article is written by Sunny Makkar. He is from SEO Community which provides a platform to all Indian SEO Professionals, Webmasters, Bloggers and Internet Marketers.

The 14 Universities in the SEC, Southeastern Conference

Greek Mythology By Homer s Odyssey, Iliad And Hesiod s...

Greek mythology as it exists today was a culmination of oral tradition that was part of the early Greek civilization. Different regions of the Greek empire had different heroes with their own traditions, and thus Greek mythology was firmly tied to it geographical location. Geography and physical places helped shape Greek mythology to a large extent. Homer’s Odyssey, Iliad and Hesiod’s Theogony are examples of Greek mythology where the myth is tied with the geographical space. With the mention of place, these poets strive to appeal to as many city-states as possible. Mentioning as many places and incidents occurring in those places made sure that these performances were meaningful to people from any part of Greece. When these epics were written, there was no single common Greek identity. Therefore, places were important to describe and identify the gods and other heroes in different regions and bring them all under a common umbrella. During the time of Homer and Hesiod, Greece was not a unified empire, but it was divided into many city-states. It was also a peninsula surrounded by seas and dotted with many islands. The geography of mountains and jagged coastlines ensured that Greece was divided into many regions that remained as separate places and not as a single country. Homer’s Iliad mentions that even the smallest of Greek provinces took part in the Trojan War. He mentions all these places in an effort to unify all the Greeks and also to take pride in their culture andShow MoreRelatedThe, Tell Me The Deeds Of Golden Aphrodite1307 Words   |  6 Pagesher golden aura, representing her connection with fertility. According to the poet Hesiod, Aphrodite was one of the twelve Olympians. The literal meaning of her name is foam born, as she was born from the sea foam that surrounded the immortal flesh, which was the result of the castration of Kronos (Theogony 190). That explains why the Renaissance artist B otticelli depicted her on a giant scallop shell. The Theogony is just one explanation of her creation, which she was born from Kronos alone, andRead MoreGreek Mythology s Influence On The Arts And Literature Of Western Civilization2652 Words   |  11 Pagesthe ancient Greeks about their gods, heroes, and explanations of the nature and history of the universe are known as Greek mythology. These stories, or myths, have survived for more than 2,000 years. Greek mythology has had an extensive influence on the arts and literature of Western civilization, which inherited much of Greek culture. Like the myths of many other cultures, those of ancient Greece tell how the world was created and help explain why things happen. The ancient Greeks worshipped manyRead MoreGreek Mythology : An Oral Tradition1449 Words   |  6 PagesGreek mythology was an oral tradition that began in the Bronze Age. Greek mythology was used as a means to explain the environment, the natural phenomena they witnessed, and the passing of time through days, months, and seasons (Cartwright). Around 700 BC, a poet named Hesoid, offered the first origin story of Greek mythology. The Theogony details an elaborate family tree of gods and goddesses who evolved from a primeval void and descended from Earth, the sky, the sea, and the underworld (HistoryRead MoreGreek Mythology : Ancient Mythology1630 Words   |  7 PagesGreek mythology denotes to the myths of the early Greeks, Greece gods, and mythical creatures. While pertaining to these legends and myths includes; to their Gods, the nature and heroes, tale s of clashes, and of their adventures. It is also a brief on the origin and connotation of their cult, and the innumerable practices that remained shadowed by them. Myth is defined as; a traditional, typically historic story pertaining to mystic beings, descendants, or heroes that serve an essential kind in theRead MoreThe Myths And Rituals At Mycenaean And Minoan Sites1792 Words   |  8 PagesSir Arthur Evans in the twentieth century, helped to explain many existing questions about Homer s epics and provided archaeological evidence for many of the mythological details about gods and heroes. Unfortunately, the evidence about myths and rituals at Mycenaean and Minoan sites is entirely monumental, as the Linear B script was used mainly to record inventories, although certain names of gods and heroes have been tentatively identified. Secondly, visual sources sometimes represent myths orRead MoreGreek Mythology: Influences and Effect to Greek Civilization5325 Words   |  22 PagesI NTRODUCTION â€Å"Mythos†- a Greek word meaning â€Å"tale† and the origin of the word mythology; according to the dictionary mythology means, a traditional story aiming to explain the meaning of things concerning deities and demigods. Greek Mythology has been known to be one of the footprints left by the civilization of ancient Greece to our history and these mythology somehow shed a light to the culture, life style, religion and history of ancient Greece since the mythology were the primary basis of theRead MoreGreek Mythology8088 Words   |  33 PagesGreek  Mythology   I   INTRODUCTION   Temple  of  Apollo  at  Didyma   The  Greeks  built  the  Temple  of  Apollo  at  Didyma,  Turkey  (about  300  bc).  The  temple  supposedly  housed  an  oracle   who  foretold  the  future  to  those  seeking  knowledge.  The  predictions  of  the  oracles,  delivered  in  the  form  of  riddles,   often  brought  unexpected  results  to  the  seeker.  With  Ionic  columns  reaching  19.5  m  (64  ft)  high,  these  ruins   suggest  the  former  grandeur  of  the  ancient  temple.   Bernard  Cox/Bridgeman  Art  Library,  London/New  York   Read MoreEssay on Mythology1840 Words   |  8 PagesMythology The origin of the universe can be explained by modern astronomers and astrophysicists, while archaeologists and historians try to clarify the origin of human societies. In the distant past, however, before any sciences existed, the beginnings of the world and of society were explained by MYTHOLOGY. The dictionary defines mythology as the myths dealing with the gods, demigods, and legendary heroes of a particular people. The word myth is often mistakenly understood to

Disgust and Juror Decision-Making Essay - 980 Words

Jurors’ decisions are affected by emotions and other unspoken thoughts/feelings. Previous research has shown that people make decisions on â€Å"quick gut feelings.† The goal of this study is to see if a disgusting stimulus will have an influence on juror decision-making. The research was concerned with the decision-making question of whether or not jurors’ disgust and gut-feeling judgment towards the defendant are key elements in legal settings. This decision will be due to a â€Å"quick gut feeling† of disgust either attributed or not attributed to the criminal (Schnall, Haidt, Clore Jordan, 2008). Haidt (1997) suggested that facial expressions used to reject physically disgusting things are also used to reject certain kinds of socially†¦show more content†¦More than any other emotion, disgust feels like a â€Å"gut† feeling and because of its link to nausea, disgust may be the most effective emotion at triggering the gastro-enteric nerv ous system. Schnall, Haidt, Clore, Jordan (2008) performed four studies involving four different ways of inducing disgust and found a causal relationship between feelings of disgust and moral condemnation. Like previous research, this study showed that there is a relationship between disgust and moral judgment. Moral judgment and reasoning are important for the evaluations people make about a situation in certain cultures. Feelings of disgust cause individuals to make harsher decisions even if the decision has nothing to do with what originally disgusted them. Disgust is thought to have an effect on decision-making. Disgust and decision making has been researched as how disgust affects moral decisions (Schnall, Haidt, Clore, Jordan, 2008). These studies indicate that disgust associated with the defendant can affect one’s judgment of the person’s character. Jones and Fitness (2008) showed that people who were exposed to descriptions of criminal behavior displayed feel ings of disgust. These findings suggest that disgust is associated with criminal behavior whether associated with the criminal or not. Behaviors that are seen as degrading, defiling, orShow MoreRelated12 Angry Men - 81097 Words   |  5 Pagesconvince eleven other jurors of reasonable doubt and change their votes from guilty to not guilty? Twelve jurors have individual stands and differences that may have been affected by their experiences and upbringing. Every person in the movie represents current ethical and moral dilemmas that plague even individuals of today. Each character also represents values and personal growth that we already have or hope to achieve. There were jurors that represented trustworthiness. Juror #8 stood by hisRead MoreDifferent Opinions Of People From Non Human Animals And Non Livings1261 Words   |  6 Pagesof these characteristics, which make them unique. It is safe to say that our actions, beliefs, and choices separate us from animals and non-livings. The 20th century English philosopher, Martin Hollis, once said, â€Å"Free will – the ability to make decisions about how to act – is what distinguishes people from non-human animals and machines 1†. He went to describe human beings as â€Å"self conscious, rational, creative. We can fall in love, write sonnets or plan for tomorrow. We are capable of faith, hopeRead More12 Angry Men: Analysis of the Film Essays3916 Words   |  16 Pagesdeliberate until a unanimous decision is reached. In this specific example, which takes place in a New York courthouse, the decision holds the life of an 18 year old in the balance. The movie is presented in a manner that allows the viewer to be the invisible jury member and sit in as they deliberate the fate of the defendant. The first vote is 11 to 1, finding the defendant guilty. The 12 men ride a rollercoaster of emotions as it finally ends in a unanimous decision. Throughout the paper I willRead MoreThe Issue Of Wrongful Conviction1746 Words   |  7 Pagesquestioning—Henry blamed them for making the entire thing up—jurors shook their heads in disgust. Finally at 2010 Henry was eventually reached a denouement to his problem. In October 2010, an end to the dilemma: the B.C. Court of Appeal absolved Henry, holding that no appropriately educated jury could sensibly have rendered a liable decision on any of the counts. The lineup photograph—demonstrating the strangle hold and significantly more—played a key part in the court s decision with respect to taintedRead MoreThe Rise and Fall of Jimmy Hoffa Essay3172 Words   |  13 PagesTeamsters, since their foundation, had been continually investigated for illegal activities ranging from assaults and battery to misuse of funds from its members. As it became evident that Beck would no longer be head of the Teamsters, Hoffa took more decisions into his own hand and took a more commanding role as vice president of the Teamsters. Hoffa continued to work incessantly at improving the Teamsters image and reputation. He respected few people but always maintained a high image for the TeamstersRead MoreEthical Decision Making and Behavior13474 Words   |  54 Pages7 Ethical Decision Making and Behavior As we practice resolving dilemmas we find ethics to be less a goal than a pathway, less a destination than a trip, less an inoculation than a process. —Ethicist Rushworth Kidder WHAT’S AHEAD This chapter surveys the components of ethical behavior—moral sensitivity, moral judgment, moral motivation, and moral character—and introduces systematic approaches to ethical problem solving. We’ll take a look at four decision-making formats: Kidder’s ethical checkpointsRead MorePolitical Philosophy and Plato Essay9254 Words   |  38 PagesGood. Truth lies beneath the shadows of existence, and it is the job of the philosopher to show the rest how little they really know. Politics It is often argued that Socrates believed ideals belong in a world only the wise man can understand, making the philosopher the only type of person suitable to govern others. In Platos dialogue the Republic, Socrates was in no way subtle about his particular beliefs on government. He openly objected to the democracy that ran Athens during his adult lifeRead MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 PagesPreface xxii 1 2 Introduction 1 What Is Organizational Behavior? 3 The Individual 2 3 4 5 6 7 8 Diversity in Organizations 39 Attitudes and Job Satisfaction 69 Emotions and Moods 97 Personality and Values 131 Perception and Individual Decision Making 165 Motivation Concepts 201 Motivation: From Concepts to Applications 239 3 The Group 9 10 11 12 13 14 15 Foundations of Group Behavior 271 Understanding Work Teams 307 Communication 335 Leadership 367 Power and Politics 411 Conflict and

Advanced Risk and Uncertainty Management Tunnel Boring Machine

Question: Dicuss about the Advanced Risk and Uncertainty Management for Tunnel Boring Machine. Answer: Probability of choosing Tunnel Boring Machine is 0.5 and probability of choosing Drill and Blast method is 0.5. Probability of the ground being unstable is 0.33. Therefore, the probability of choosing the Tunnel Boring Machine and the ground is unstable is 0.5 * 0.33 = 0.165 The estimated construction cost for this combination (combination 1) is $300000000 * 0.165 = $ 49500000. Estimated construction time in months = 45* 0.165 = 7.425 months Probability of ground being stable is 0.67. Probability of ground being consistent = 0.15. Probability of choosing a stable and consistent ground under the method of Tunnel Boring Machine (combination 2) = 0.5* 0.67 * 0.15 = 0.05025 Estimated cost of construction is $ 230000000 * 0.05025= $11557500 Estimated time in months = 34 * 0.05025 = 1.7085 Probability of the ground being significant water ingress is 0.3. Probability of choosing Tunnel Boring Machine construction for stable ground and significant water ingress (combination 3) = 0.5 *0.67 * 0.3 = 0.1005 Estimated cost for the construction is $ 250000000 * 0.1005 = $25125000 Estimated time in months is 40 * 0.1005 = 4.02 Probability of the ground being dry but utilities obstacles is 0.55 Probability of choosing Tunnel Boring Machine construction for stable ground and dry but utilities obstacles (combination 4) is 0.5 * 0.67 * 0.55 = 0.18425 Estimated construction cost = 0.18425 * $250000000 = $ 46062500 Estimated time of construction in months = 0.18425 * 40 = 7.37 Probability of choosing Drill and Blast = 0.5 Probability of choosing unstable ground = 0.33 Probability of choosing Drill and Blast and unstable ground (combination 5) = 0.5 * 0.33 = 0.165 Estimated construction cost = $280000000 * 0.165 = $46200000 Estimated construction time = 42 * 0.165 = 6.93 Probability of stable ground = 0.67 Probability of choosing consistent ground under stable ground and Drill and Blast (combination 6) = 0.15 * 0.67 * 0.5 = 0.05025 Estimated construction cost = $200000000 * 0.05025 = $10050000 Estimated construction time in months = 40 * 0.05025 = 2.01 Probability of significant water ingress under stable ground and Drill and Blast (combination 7) = 0.5 * 0.67 * 0.3 = 0.1005 Estimated construction cost = $240000000 * 0.1005=$24120000 Estimated construction time in months = 47* 0.1005 = 4.7235 Probability of choosing dry but utilities obstacles under stable ground and Drill and Blast (combination 8) = 0.5* 067 * 0.55 = 0.18425 Estimated construction cost = $230000000 * 0.18425 = $ 42377500 Estimated construction time = 48* 0.18425 = 8.844 It was seen that combination 2; i.e. choosing the process of Tunnel Boring Machine construction under the variable stable ground and consistent ground would take minimum time to complete the task. The task would be completed in 1.7085 months. This process takes the lowest time. The cost for this process is $11557500, which is the second least construction cost among all the given processes. Thus, it is best to choose this process for construction. Total cost estimate of the project is $47 M. Four work packages were identified for the project. The estimated cost for work project 1 is $7.50 M. The estimated cost for work package 2 is $ 18.00M. The estimated cost for work package 3 is $20.17M and the estimated cost for work package 4 is $4.33 M. The estimates cost for each package is computed by the formula (low + (4 * Most likely) + High) /6. The sum of Estimated cost for all the four packages was found to be $50 M. It was found that the risk involved to complete this project was $%0 M - $47 M = $3 M. The expected cost of the project is $56M. Its standard deviation is $16 M. The probability that the project cost would be over $75M is given as follows. The z score of the project cost is (75 - 56) / 16 = 1.1875 The value of P(X 1.1875) = 0.882485 The probability that the cost of the project would be over $75 M is given by 1 - P(X 1.1875) = 1- 0.882485 = 0.117515 The project would be delayed with a probability of 67%; i.e. 0.67 The P(X Z) = 0.439913 P(X Z) = 1- 0.439913 = 0.560087 The cost of the project in this would be (0.560087 * 16) + 56 = $64.96 The overall risk of the project would be $64.96 - $56 = $8.96.

Dubai Refreshments Company

Profile Dubai Refreshments Company (DRC) was established in 1959 in the United Arab Emirates (UAE) refreshment industry. The firm is headquartered at Dubai in the UAE. Initially, the firm operated as a limited liability company. However, it was later restructured into a Public Shareholding Company in 1994 (Dubai Refreshments 2013). Over the years, the firm has managed to attain an optimal market position in the UAE.Advertising We will write a custom research paper sample on Dubai Refreshments Company specifically for you for only $16.05 $11/page Learn More Its operations entail production, canning, bottling, and distribution of different soft drinks and beverage products. Some of the branded soft drink products that the firm deals with include Pepsi Diet, Mirinda Green Apple, Mirinda Citrus, Pepsi Max, Mirinda Vit C, 7up Free, Pepsi, Shani, and Mountain Dew. The firm also markets different evervess brands [non-carbonated soft drinks], which include Lipto n Ice and Lipton Ice Tea. The firm also deals with different brands of drinking water under the Aquafina brand name. Mission and vision statement DRC’s intends to position itself as the leading beverage company in the Gulf region. In a bid to achieve this mission, the firm is focused at developing a strong human capital, effective tools, and solid systems. Objectives DRC intends to achieve the following objectives in the course of its operation. To position itself as the market leader in the UAE soft drink industry. The firm intends to achieve this objective by investing in market growth strategies. To supply customers in the UAE with safe, healthy, and high quality soft drinks and beverages To develop a strong relationship amongst its clients and the employees Strategies The success of businesses is dependent on the type and quality of strategies that an organisation has implemented. An organisation can adopt three main levels of strategies and they include corporate, busi ness, and functional level strategies. Dubai Refreshments has integrated the three levels of strategies as illustrated herein. Corporate-level strategies Corporate level strategies are aimed at developing a comprehensive definition of the business undertakings of an organisation. The corporate strategies are formulated in such a way that they contribute towards the improvement of the product lines and the business units of an organisation (Goold et al., 1994). An organisation can adopt a number of corporate level strategies and some of these strategies include formation of mergers and acquisitions, creation of new business units, establishment of new plants or product lines, divesting some business units, and formation of joint ventures.Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More In the course of its operation, Dubai Refreshment Company has incorporated a number of corporate l evel strategies. One of these strategies includes the formation of merger and acquisition. In 2003, the firm acquired 7 Up from the National Refreshment Company. The firm incurred $ 18 million during the acquisition. The acquisition has played a critical role in promoting the firm’s performance. For example, the acquisition led to improvement in the company’s level of profit from Dh 15.9 million in 2002 to Dh 22.9 million in 2003 (Nair, 2004). Moreover, the company’s market share increased from 46% to 65%, which represents a significant growth. The firm’s growth has also emanated from the recognition of the importance of market growth. Consequently, the firm is committed towards establishing new plants in different parts of the UAE. In 2010, the firm announced its plan to establish a new state-of-the-art production facility that will be located at Dubai Investment Park (Zawya, 2010). The new facility will be the biggest in distribution outlet in the MENA region. Therefore, the facility will enhance the firm’s effectiveness in distributing its products to local and international customers. The firm adopted this strategy in an effort to serve its growing number of local and international customers. The firm has also adopted diversification strategy as one of its corporate level strategies as evidenced by the broad product portfolio that the firm has developed over the years. Business level strategies These strategies outline how an organisation intends to compete. Business level strategies are applied to a particular product line or business unit. Therefore, they outline that a particular product line will attain competitive advantage in its market. Some of the strategies that an organisation can adopt in this level include advertising, research and development, new product development, equipment and facilities acquisition, and product changes amongst others. Dubai Refreshment Company is committed towards achieving market domin ance. Consequently, the firm has adopted the Integrated Marketing Communication concept in an effort to create sufficient market awareness regarding its products. For example, after acquiring 7 Up, the firm invested in an aggressive integrated marketing campaign, which played a critical role in promoting the beverage’s market position. Currently, 7 Up is ranked second in the soft drinks in the Northern Emirates, Dubai, and Sharjah. The firm’s business level strategies also entail investing in new technologies. In 2005, the firm invested a substantial amount in an effort to improve its operating systems. Some of the technologies that the firm integrated include handheld terminals for sales and ERP implementations. Moreover, the firm also improved its infrastructure by establishing a new logistics and distribution facility at Sharjah. DRC has adopted the concept of new product development and continuous improvement.Advertising We will write a custom research paper s ample on Dubai Refreshments Company specifically for you for only $16.05 $11/page Learn More Functional level strategies These strategies outline how an organisation intends to augment the business level strategies. The functional strategies relate to the various functional departments in a particular business unit. Some of these departments relate to research and development, manufacturing, marketing, and finance. In the course of its operation, DRC has established a number of functional units. The firm’s operations are divided into a number of departments, which include human resources, operations, finance, procurement, sales, Information Communication Technology, legal, and the projects’ departments. The company has outlined the roles and responsibilities of every department in an effort to achieve the desired level of synergy. Business environment The above objectives and strategies align effectively with the external and internal business environments. For example, the corporate level strategies adopted have enabled the firm to achieve high growth. As a result, the firm is in a position to deal with competition that is increasingly becoming intense. On the other hand, the adoption of business level strategies such ad advertising has enabled the firm to achieve economies of scale. The firm has been in a position to create sufficient awareness regarding its products and services to a large number of customers hence developing a high level of customer loyalty. The functional level objectives and strategies have played a critical role in improving the firm’s ability to deliver value to its clients by developing an effective value chain. By adopting the concept of new product development, the firm has aligned its operation with the changing consumer tastes and preferences. Consequently, the firm has developed a high level of customer loyalty. Corporate Governance The firm appreciates the importance of effective cor porate governance in its success. Consequently, the firm has adopted a number of corporate governance strategies. One of these strategies includes providing full disclosure of its operations to the employees and other clients. For example, the firm discloses the reports by the Board of Directors and annual reports. These reports are issued to the public in an effort to develop a high level of transparency. Board of Directors The firm’s Board of Directors include Mr. Muhannad Saif Abdul Rahman Al Ashram Mr. Mana Mohammed S. Al Mulla-Managing Director Mr. Mohammed AbdulAziz Al Owais-Director Mr. Ibrahim AbdulRazaq Mohad Ustadi-Director Mr. Ahmad Bin Eisa Al Serkal, Chairman Mr. Muhammad Hadi Ahmed Al Hussain- Director Bin Abdullatif Al Serkal (Dubai Refreshments, 2013). The various board members play a critical role in the operation of the firm, which arises from the view that they have developed varying level of relationships with other external stakeholders. As a result, th e board members enable the firm to develop a strong connection with the other stakeholders. The board of directors has a voting right on some strategic issues affecting the firm. However, the board of directors does not hold shares in the company and this decision is informed by the need to eliminate conflict of interest.Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Moreover, the board members have vast knowledge and experience on various business issues. The board members advise the firm’s top management on various strategic management issues such as acquisition, research, and coupled with how to achieve the desired level of growth. However, there is complete separation of power between the top management and the board members. The top managers have the discretion to implement the recommendations proposed by the board members. Thus, they do not merely rubber-stamp the top management’s proposals. Top Management In addition to the board of directors, the company’s corporate governance structure is comprised of a number of top managers who include Mr. Tarek Elsakka – The General Manager Neeraj Vohra- Chief Financial Officer Wael Nehme-Assistant General Manager Sherif ElMeligy – Director and Manager of Marketing and Sales (Dubai Refreshments, 2013) The top management has been very effective with regard to strat egic management. Consequently, they have assisted the firm in formulating and implementing different corporate, business, and functional strategies. The strategies formulated by the top managers have played a critical role in enhancing the firm’s ability to deal with changes emanating from the external business environment. For example, the managers have assisted the firm to acquire other firms successfully. The top management team has implemented the concept of social corporate responsibly, which has enabled the firm to operate in a social responsible manner. The top managers have sufficient knowledge in different fields such as accounting, finance, marketing, procurement, human resource, and sales. All the above managers have held their current position for over 3 years. Analysis of the external environment Opportunities Political stability – Firms operating in the UAE soft drink and beverage industry are experiencing a supportive business environment due to the eff ective legal system in the country. The country is characterised by a relatively low level of political instability. Consequently, firms such as DRC can expand their operations in different parts of the UAE by establishing retail outlets. Health conscious characteristics of consumers – Consumers are increasingly becoming health conscious in their consumption process, which presents an opportunity for DRC to produce and market high quality and healthy beverage products. The UAE is experiencing an increment in demand for organic food and soft drink products. By investing in the production of such soft drinks, DRC will be in a position to attract health conscious consumers. Threats Regulations – The firm might experience a challenge in maximising its sales revenue if the UAE government institutes price controls on basic food and beverage products. The UAE government has adopted a fixed exchange rate regime by pegging its currency on the US dollar (International Business Publications, 2012). Consequently, the country does not have sufficient control over its monetary policy. For example, the country may not be in a position to cope with inflationary pressures that might occur, which presents a major challenge to the firm’s competitiveness. PESTLE analysis Politico-legal – The UAE has formulated broad intellectual property rights rules and regulations such as patents, copyrights, and trademark laws. These laws have led to the creation of an environment suitable for research and development. The country has adopted an effective governance structure, hence enhancing its relationship with other economies. Economic – the UAE has a relatively high Gross Domestic Product compared to other countries in the Gulf region. Thus, the consumers’ purchasing power is relatively high. Social-cultural analysis – the UAE has experienced a rampant social transformation with regard to consumption of soft drinks. This change has ari sen from the high temperatures that characterise the country. Consequently, consumers prefer taking soft drinks in order to quench their thirst. Technological analysis – the high rate of investment in research and development has led to the emergence of different technologies. Some of these technologies relate to e-commerce and social networks. Moreover, consumers have appreciated the emerging technologies in their purchasing process. In a bid to remain competitive, businesses are forced to integrate the emerging technologies in their operation. Environmental analysis – The UAE government is conscious of the environmental issues. Consequently, businesses are required to operate in an environmentally responsible manner in order to minimise the occurrence of climate change. The above forces differ from one country to another as every country is characterised by different conditions and situations. Reference List Dubai Refreshments. (2013). Company Overview. Retrieved f rom http://pepsidrc.com/who-we-are/ Goold, M., Campell, A., Alexander, M. (1994). Corporate-Level Strategy: Creating  Value in the Multibusiness Company. Hoboken, NJ: Wiley. International Business Publications. (2012). Dubai Company Laws and Regulations  Handbook. Washington, DC: International Business Publications, 2012. Nair, M. (2004). Dubai Refreshments posts Dh22.9m profit. Web. Zawya. (2010). Dubai Refreshments Company to build AED 400 million soft drinks  factory at Dubai Investments Park. 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